The phrase refers to the search for establishments in one’s immediate geographic area that specialize in confections and baked goods, and whose ownership is held by individuals of African descent. For example, a person might use the search term to locate a bakery offering custom cakes or a cafe featuring homemade pies and pastries, all while supporting Black entrepreneurship.
This pursuit is important for several reasons. It facilitates economic empowerment within the Black community by directing consumer spending towards Black-owned businesses. It also helps preserve culinary traditions and promotes diverse representation in the food industry. Furthermore, it strengthens local economies and fosters a sense of community by supporting neighborhood businesses. The phrase reflects a growing awareness and intention among consumers to make purchasing decisions that align with their values.
